Program-built NIL intelligence • Division I Football

The Operating System
for Program NIL Decisions

ExpertNIL is a program-facing NIL intelligence platform built to help NIL Managers and General Managers track deals, benchmark fair-market value, and optimize roster spend with budget-aware analytics.

Deal Tracking + Verification workflow Budget Utilization by year Roster Modeling offense / defense Scores (0–1000) → letter grades
Request Access (Programs)
Tip: replace the demo link once you upload your 60–90s walkthrough (YouTube unlisted / Vimeo / MP4).

Platform

One program dashboard designed for speed, clarity, and front-office style decision-making — from verification workflows to roster-level intelligence.

Program KPI Dashboard

Real-time financial and roster intelligence: verified deal counts, average & median values, composition charts, and grade distributions.

Dynamic filters KPI toggles

Add & Manage Program Deals

Programs submit deals that persist across sessions. Submissions are verified before they become visible for benchmarking.

Verified badge Admin workflow

Roster View + Analysis

Depth-style roster view, offense/defense splits, position group concentration, and written “next-move” analysis.

Off/Def toggle Recommendations

Product Screens

Real dashboard views from the program experience — KPI visibility, composition analytics, deal management, and roster-level written intelligence.

KPI overview
KPI OverviewCore program metrics + filters
Composition and distribution
Composition & DistributionDeal types, position values, grade mix
Program deals table
Program DealsDeal entry, scores, grades, actions
Analyze roster output
Analyze RosterWritten snapshot + recommended moves

Valuation Engine

Not just “market value” — context value. Grades and scores are generated from fair-market bands, position multipliers, eligibility curves, and budget share logic.

How scoring works (high level)

  • Fair-market bands anchor expected ranges by tier, position, and eligibility.
  • Position multipliers adjust value for roles (e.g., QB premium).
  • Budget-aware grading penalizes over-allocation as % of annual budget.
  • Outputs: internal score (0–1000) → operator-friendly letter grades.

Operator tools built on top

  • Target Player Valuation: input production/potential/physicals → budget-aware NIL range.
  • Roster composition: identify spend concentration by unit and tier.
  • Alerts: surface budget risk, gaps, and “must act” flags.
  • Export-ready reporting for leadership conversations.

Data Governance & Security

NIL data is sensitive. ExpertNIL is designed around program-controlled submission and verification — with benchmarking that protects athlete-identifying details.

Verification Gate

Every submission flows into an admin queue. Only approved entries roll into the benchmarking dataset.

Verified-only benchmarking

Program Context Lock

Accounts can pre-select conference/team during setup so filters and deal entry reflect the represented program.

Saved preferences Reduced input friction

Export & Reporting

Generate reports of the current view for leadership and budgeting conversations (PDF export ready).

Shareable output

Founder

Built by an operator with a finance-first lens — designed for how programs actually make roster and NIL decisions.

Founder headshot
/ founder-profile
Luke Brencsons
Founder • Finance • NIL Analytics • Product Development

LinkedIn-style overview

Program-built NIL (Name, Image & Likeness) intelligence platform for NCAA Division I Football, delivering comprehensive deal tracking and valuation insights for athletic departments, Program NIL Managers, and General Managers (GMs).

  • Develop and implement valuation algorithms using advanced analytics, roster modeling, and comparable analysis of historical NIL agreements.
  • Build program-facing dashboards providing real-time budget visibility, deal distribution analytics, and predictive tools for data-driven roster and financial decisions.